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51 of the 83 tools need no AI and no API key. They work the moment the app starts. Everything tagged Free below never calls a model, so it cannot cost you anything.
Start here
Install and start it
5 minDownload, double-click one file, and you are running.
4 steps
Add your first website
8 minWhat happens when you click Add client, and what to do while it works.
7 steps
Connect AI, or don't
4 minMost of the tool needs no AI at all. Here is what the rest needs.
4 steps
Connect Claude or ChatGPT to this tool
6 minThree of the four take no setup. Only the browser one needs a tunnel.
5 steps
Daily work
Clients
Running it
Every tool (83)
Grouped the same way the tools page groups them. Every entry has its own link — copy the # next to a name to point someone straight at it.
Win the work
Size up a site fast, and prove there's a problem worth paying to fix.
Paste up to 25 URLs. Run the full health check on each in parallel + save every result as a snapshot. Sortable table.
Every signal we can check ourselves — HTTPS, security headers, schema, on-page basics, indexed-pages estimate. Plus links to free external checkers for DA/DR.
Weighted scorecard for AI search visibility — citability, brand authority, content E-E-A-T, technical, schema, platform tactics. Forces you to fix the weakest leg first.
One URL → audit + robots + hreflang + security + Core Web Vitals + image audit + redirect chain in parallel. Save snapshots to compare before / after.
Find your exact position for any keyword × country in Google's top 100. See who outranks you, AI Overview presence + citation, specific fixes to climb.
Pulls last 28 vs prev 28 days from GSC. Diffs queries + pages, cross-references curated Google algorithm-update timeline, AI ranks the most likely cause.
Find what's broken
Diagnostics. Something's wrong and you need to know what, and where.
Crawl + flag every page where rel=canonical is missing, multiple, off-host, broken, redirect-target, or conflicts with noindex. Catches the silent indexation killer.
Real Chrome user data for one URL, last 28 days. Good for finding which page is slow — but Google's ranking signal is origin-level, so check the CrUX Origin Summary before concluding you're fine. Free with a PageSpeed key.
Filter / sort / pagination params can balloon a crawl from thousands to millions of near-duplicates. We crawl + group URLs by query shape and flag groups needing canonical/noindex protection.
Trace every redirect step + show full HTTP response headers at each hop. Critical for debugging canonicalization, redirects, and CDN config.
Paste any URL → every <a> link classified internal/external + dofollow/nofollow, with anchor text frequency. Critical pre-publish check.
Google deprecated theirs in 2023; this replaces it. Viewport, charset, responsive images, fixed-width elements, tap-target sizes, intrusive interstitials.
Define byte / request / Core Web Vitals budgets. We measure actuals via PageSpeed + CrUX and surface every line item over budget. Catch regressions before prod.
CRUD UI for 301/302/307/308/410 rules. 404 log with one-click 'turn this into a redirect'. POST to /api/v1/track-404 to log automatically.
Render any URL in headless Chrome — post-hydration HTML, full-page screenshot, redirect chain, response headers, console + network errors. Critical for SPAs.
Fetch + check robots.txt, sitemap.xml. Find blocked URLs, broken sitemap entries, indexability issues.
Mozilla Observatory + SSL Labs. Free, no key. Surface fix-it actions for security ranking signals.
Crawl any site, generate sitemap.xml + plain-text URL list + human-readable HTML index. Respects robots.txt by default.
Crawl + flag pages that return 200 but smell like 404s — thin content, '404' / 'page not found' text patterns, generic error titles. Silent indexation killers.
Add URLs to ping. Status code, latency, expected-text match. Self-hosted alternative to UptimeRobot.
Probes a live WP site for compromise indicators: backdoor files, exposed configs, JS injection, hidden iframes, spam injection, cloaking. Returns containment + cleanup + prevention playbook.
Improve a page
Make one page better — content, meta, schema, links.
Crawl a URL, AI writes SEO alt text for every image based on nearby context. RankMath bulk image SEO equivalent.
Pulls top 10 SERP results, builds a TF-IDF corpus, scores your draft on length / term coverage / density. Free, browser-mode.
Paste content + target keyword. AI scores readability, density, structure, suggests LSI terms + specific edits.
Score any URL on Experience / Expertise / Authoritativeness / Trust. Detects bylines, schema, citations, trust pages, then AI writes a fix punch list.
Crawl your site, find pages that mention your target keyword without linking to your target URL. The fastest way to compound on-site authority.
Generates 3 angle-varied title + meta description options for any page, with SERP preview + Open Graph tags. Copy-paste HTML ready.
AI-likelihood + originality scores on any draft. Flags AI-template phrases. Links to Copyleaks, GPTZero, Originality.ai for definitive web check.
Compare your published page to top-10 SERP. Surfaces missing topics, missing sections, plus a concrete refresh plan a writer can execute.
AI generates valid JSON-LD for Article, LocalBusiness, FAQ, Product, Recipe, Event. Paste your URL — we extract the rest.
Long content → TL;DR + 5-7 takeaways + meta description + tweetable quote. Yoast Premium AI Summarize equivalent.
Audits user-experience signals Google now weights heavily: page promise, time-to-answer, next step, friction, Core Web Vitals. Persona-driven recommendations.
Track & report
Measure what's happening and turn it into something to send.
Per-URL anchor frequency, internal vs external split, exact-match % over-optimization detection, brand variation check.
DuckDuckGo + Common Crawl + crawl-to-confirm. Finds real verified backlinks with anchor text + rel. Closes the Ahrefs gap as much as is possible without a paid index.
28-day clicks split with delta vs prior 28 days, separately for branded and non-branded queries. Different drops, different fixes.
Finds queries where 2+ of your pages compete in the SERP — Google can't pick a winner, both suffer. GSC-powered, severity-ranked, suggests which page to keep.
Head topic → mine PAA + autocomplete + Reddit → AI assembles 1 pillar + 15-20 spokes with slugs, intent, format, and an interlinking map. The 1-day strategy plan, in 60 seconds.
Paste 60 URLs, hit GSC URL Inspection for each. See which are indexed, blocked, or excluded — and the reason. Daily indexation check.
Push fresh URLs to Bing, Yandex, Naver, Seznam in seconds. Free, no API key — one verification file per host.
Paste 200 queries — AI labels each as info / nav / commercial / transactional / local + suggests content format. Falls back to regex if AI not configured.
Heuristic 0-100 score from real SERP signals — big-brand presence, SERP features, title competitiveness. AI summary if your AI key is configured.
Free directional volume bucket. Combines Google Trends, Google + Bing autocomplete, SERP characteristics. No paid keyword DB.
Capture SERP snapshots over time — AI Overview citations, featured snippets, PAA questions. Surfaces snippet-takeover opportunities.
Day-over-day position shifts across every tracked keyword. Volatility score spikes during algorithm updates — pause big content moves when stormy.
Get found by AI
Being cited in ChatGPT, Perplexity and AI Overviews — and controlling which bots read you.
Only 11% of cited domains overlap between ChatGPT and Perplexity. Niche-specific priority + concrete tactics for each platform: ChatGPT, Perplexity, Claude, Gemini, AI Overviews.
AI scores your page's citation-worthiness for Google's AI Overviews. Specific changes to make ranked by impact.
Which AI crawlers (GPTBot, ClaudeBot, PerplexityBot, Google-Extended, etc.) can currently reach this site? Per-bot status + a copy-paste patch you can flip Allow/Disallow per line before pasting into robots.txt.
Paste any URL — AI fetches, classifies content type, emits valid JSON-LD grounded in actual on-page content. Won't invent fields that aren't there.
AIs cite 134-167 word self-contained passages. Paste a draft OR analyze a live URL — we split it, score each chunk on length / self-containment / Q→A / specifics / citations, and AI-rewrite low scorers in one batch.
Generate + validate llms.txt — the emerging standard for telling AI crawlers what your site is about.
Reddit is in 40% of LLM citations. Mine real questions and pain points your audience asks — perfect FAQ + content brief seeds.
Google now algorithmically demotes sections 'starkly different' from the main site. Crawl + group by path + score topical coherence so you don't lose authority.
Occasional
Migrations, generators and specialist jobs. Useful when you need them, noise when you don't.
Multi-platform paid-ads strategy generator. Pick Meta, Google Search/Display/Shopping, LinkedIn, TikTok, or YouTube — get launch-ready copy variants, image-generation prompts, keyword bundles, funnel map, budget split, and tracking setup. Works on just AI.
Free Bing organic data — top queries, top pages, crawl issues, URL submission. Add a free Bing API key once.
Plain-English goal + a starting URL. Headless Chrome reads the page, decides the next step, and narrates each move with a screenshot. Replaces 'I need an API for that site' with browser automation.
AI writes the code you need to apply SEO changes — WordPress plugins, .htaccess rules, Elementor HTML, Shopify Liquid, Next.js routes, schema markup. With install steps + live preview.
Two AI helpers: 3 image-gen prompts in distinct visual styles for any post, plus primary category + 5-10 SEO tags scoped to your existing taxonomy.
Paste backlink list. Auto-flags toxic domains (spam TLDs, casino/payday/random subdomains) and emits a Google-spec disavow.txt.
A/AAAA/MX/NS/TXT/CAA + registrar + expiry. Catches missing SPF/DMARC/CAA, near-expiry domains, broken nameservers. No paid API — public RDAP.
Paste a URL or keyword once → all 28 external tools (Moz DA, Ahrefs, SSL Labs, Wayback, etc.) open with that context pre-filled.
AI-search systems skip undated or stale pages. Fetches every freshness signal (HTTP header, meta tags, JSON-LD dateModified, <time> elements, visible 'Last updated' text) and gives you a ready-to-paste patch.
Pull GBP reviews, AI drafts a reply per review (tone matched to star rating), you approve or edit, post via the GBP API — full loop in one screen.
Strengths, weaknesses, opportunities and threats for AI-search visibility, reasoned from the last 30 days of AI visibility checks for a client.
For sites without a CMS write-bridge (Next.js / custom code), open a structured PR with a checklist of SEO fixes for your developer to implement.
Checks all hreflang tags (HTML + HTTP), validates format, x-default, self-reference, and reciprocal links across language variants.
DALL·E 3 hero / OG / illustrative images. Aspect + quality + style controls. Output downloaded directly — no server storage.
Crawl + build link graph. Surfaces orphan pages and proposes top-3 source pages for each via TF-IDF cosine similarity. CSV / JSON export.
Measures LCP / FCP / CLS / TBT directly from PerformanceObserver. Lighthouse-equivalent 0-100 score, resource breakdown, top fixes by impact. No PageSpeed quota.
Old URL list + new URL list → 301 map. Token-overlap + path similarity scoring. Outputs Nginx, Apache .htaccess, and Next.js redirect blocks.
Pre/post-launch URL parity check. Surfaces 404s, drifted redirects, off-host hops. Companion to the migration map generator.
Score journalistic headlines for Top Stories fit, AP-style hook, length. AI suggests 3-5 alternates.
1200×630 PNG cover image from a title + brand. 4 templates rendered in headless Chrome. No paid AI image API.
Paste prospect URL + your generic template. AI mines their site for recent posts and topical signals, rewrites your opener with a specific reference. 2% → 15% reply rates.
Crawls site, builds link graph, runs 30 iterations of PageRank. Surfaces authority hubs and starved pages so you know where to add internal links.
Person JSON-LD is the top E-E-A-T signal in 2026 — Google's AI Mode uses it for entity verification. Fill in author details, get a copy-paste <script>.
CSV + four templates → 100s-1000s of landing pages with sitemap + interlinking. Ideal for city × service combos and SaaS comparison pages.
Drag a screenshot from Ahrefs / Semrush / GSC / GA4. AI vision extracts the structured data so you can stop paying for tools you only use occasionally.
Mines Google Trends rising queries, autocomplete a-z expansion, People Also Ask, related searches, Reddit threads. AI synthesises 10-15 publish-ready ideas.
First-touch, last-touch, assisted, linear, position-based attribution from any UTM-tagged touch CSV. No CRM needed.
How did a URL look 2 years ago? Internet Archive CDX, free, no key.
Real video data — view counts, channels, recurring tag phrases. Free YouTube Data API tier (100 searches a day).
Paste any YouTube URL → 14-point checklist (title, description, chapters, hashtags, tags, captions, thumbnail, like ratio, freshness) + AI fix steps. Free — uses oEmbed + watch-page scrape.